Chinese New Year 2023, one of our multicultural nation’s major holiday celebrations, welcomes the lunar calendar’s new year. It is a highly-anticipated day for around 22.8% of the ethnic Chinese that makes up the overall Malaysian population, based on Statista’s survey as of July 2022. Furthermore, Marketing Interactive and Think …
#1: What is ‘E’ in ESG?
What is ESG? ESG, as outlined by the United Nations, is a term used to highlight a company’s financial and non-financial interests that are primarily concerned with long-term sustainability and ethical impacts. ESG approaches are comprehensive and call for risks and strategic planning, measurable objectives and specialised data analysis. It …
The Road to Recovery: Effects of Online Shopping on the Economy
For most people, money is tighter than ever these days, with many families struggling to make ends meet from month to month. The current economic situation has many entrepreneurs wondering if it’s even worth starting an online business anymore, especially if the business owner has no solid capital to work …
What Is SWOT Analysis Used For, and How Does It Help Your Business?
What does SWOT stand for in business? The SWOT analysis is a great way to get your business on track. In this article, We will answer the question: What is a SWOT analysis? We will explain the impact of a SWOT analysis as a tool for marketing and business management. …
2022: Funding Societies Malaysia’s Year In Review
Looking back on our journey, 2022 was a rip-roaring year filled with excitement and milestones for Funding Societies Malaysia. Cementing our foothold as the largest SME Digital Financing platform in Southeast Asia, we are revving up high from the pandemic and we are grateful for how this year has turned …
5 Golden Rules of Equity Investment
Making the first equity investment is challenging for everyone, especially considering how frightening items like stocks, bonds, and ETFs may be. Equity investment might sound like a complicated strategy, but it is one of the easiest and most common ways to put your money to work. What is equity investment? …
B2B vs B2C vs D2C: How Business Models Differ and Why It Matters for Your SME
Business is an ancient practice that began in the earliest civilizations. Back then, the top commodities produced metalwork and meat. Compared to modern-day business, a lot has changed, from the goods sold in the market to how it’s marketed. The business industry has evolved because sellers can capture opportunities with …
Five FinTech Trends to Look Out for in 2023
2023 is projected to be volatile for the economy – both global and Malaysian. Both the World Bank and the International Monetary Fund (IMF) predict an economic storm cloud to hit. Their chorus is joined by the World Trade Organisation (WTO) and the World Economic Forum (WEF). Geopolitical conflicts, the …
#MakingHERStory with Marsya Juwita Aderizal
Why do gender biases in leadership exist? This is partly due to a stereotype that because men have been leaders for so long, the traits associated with the administration are often thought of as masculine and not viewed as favourably when exhibited by women. In this issue of #MakingHERStory, we …
GE15: Everything you need to know for Voting Day
As Malaysians in a democracy, we have a constitutional right and obligation to vote in any General Election. Since Undi 18 came into effect in December 2021, all Malaysian citizens aged 18 and above are automatically registered as voters, making us all eligible to vote. GE15 is happening soon, and …