The importance of halal certification for food and beverage (F&B) businesses in Malaysia cannot be overstated in a country where most of the population adheres to the Islamic faith. According to the latest data from the World Population Review, 61.3% of Malaysia’s population consists of Muslims. 

As a food business owner, ensuring that customers trust the quality of your products is crucial for success. One way to build this trust and reach a significant market is through halal certification. Interested in learning more about the process? Here’s a breakdown.

Why Is Halal Certification Important for F&B Businesses?

Halal certification can provide several benefits to F&B businesses. Below are some of the reasons why it may be important:

1. Opens Up Local and International Markets

Obtaining halal certification can significantly expand the market reach of F&B businesses. In Malaysia, where a large proportion of the population consumes halal products, certification allows enterprises to access a customer base that may otherwise be inaccessible. Additionally, with the global demand for halal products rising, certification offers opportunities to tap into international markets, presenting potential export opportunities.

2. Enhanced Food Safety and Supply Chain Management

Halal certification involves rigorous inspection of the entire production process, from sourcing raw materials to the final distribution of products. This focus on maintaining halal standards can enhance food safety and ensure a transparent and well-managed supply chain, instilling consumer and partner confidence.

3. Improved Credibility and Brand Image

Ultimately, halal certification is seen as a testament to a business’s commitment to quality and compliance with Islamic dietary laws. It can improve a business’s credibility, fostering trust among consumers and solidifying the brand’s image as one that adheres to high ethical and quality standards.

An Overview of the Halal Certification Process in Malaysia

Businesses looking to obtain halal certification in Malaysia can refer to the general process outlined below:

1. Prepare the Required Documents

The first step toward obtaining halal certification involves preparing documentation as required by the Department of Islamic Development Malaysia (JAKIM). The documents include but may not be limited to:

  • A legitimate business registration certificate;
  • Name and descriptions of all sold products;
  • A comprehensive list of all ingredients used
  • For repackaged products: documents indicating the source of natural materials;
  • Details of the manufacturing process;
  • Information about the packaging material;
  • Map of business premises.

Additionally, your business must have been operating for at least three months and must not produce haram products. For F&B businesses, additional licenses such as the Food Premises Registration (BKKM) or Manufacturer’s License (NPRA) may be required.

2. Submit Your Application to JAKIM

Once the documentation is in order, businesses can submit their application for halal certification to JAKIM, Malaysia’s primary halal regulatory body. JAKIM evaluates the application and conducts thorough assessments to determine the business’s adherence to halal requirements. Applications can be made through the MyeHALAL Single Sign On (SSO) platform.

3. Undergo On-site Inspection

After the initial review, businesses may undergo on-site inspections conducted by JAKIM officials. These inspections involve a thorough examination of the production facility and processes to ensure compliance with halal standards.

4. Implement an Internal Halal Control System

Once certified, businesses must establish and maintain an internal halal control system to ensure ongoing compliance with JAKIM’s requirements. Regular audits and reviews may be required to sustain the certification.

Conclusion

Halal certification can be a key differentiator for F&B businesses, as it opens doors to diverse market segments, enhances food safety and supply chain management, and strengthens credibility and brand image. It’s important for businesses to follow a structured process in applying for halal certification and to maintain compliance with the necessary standards.

For businesses seeking additional funds to implement a robust halal control system, Funding Societies offers financing options that SMEs can explore. Learn more about these options here.